About Us

Founded in Santa Cruz, California in 1987, Maximum Impact Design has established itself as a unique, action-sports graphic design powerhouse. Maximum Impact, described as "small and mighty" like its founder Judi Oyama, has been designing graphics for surf, snow and skateboard brands worldwide.

Maximum Impact's current work goes beyond print media, Judi's enthusiasm for social media has lead to teaching clients how to keep their businesses up to date with Facebook, Twitter and other new forms of online media, keeping it both creative and fun. From the small to the big Judi creates everything from stickers, advertising, logos, packaging, signage, web design and trade show booth graphics to forecasting the latest color trends to styling for a new sports product launch. With creative, attention-getting work, this little studio has made its presence known throughout the industry.

Most current project just completed is the Sessions Snowboard Winter 2013 catalog launching next week at SIA. Second fresh launch at CES was a photo shoot she art direction, produced, styled and location scouted for a Magellan product photo shoot with photographer Jay Watson shot locally in Santa Cruz. Jay's blog samples a few images of the "Lifestyle, Sports, & Fitness Shoot" for the new Magellan GPS watch the Switch.

Fastest turnaround project last year was the American Idol homecoming surfboard project for James Durbin, illustration by Kevin Walsh and Board design by Doug Haut was a crazy 10 day project. James Durbin Surfboard story how it was made article in the Santa Cruz Patch and another a few days after about Durbinomics in the Santa Cruz Sentinel Durbinator Day